Sailing Your Business

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Sailing Your Business

Sailing Your BusinessSailing Your BusinessSailing Your Business
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Daisy Carlson
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Get more than a glimpse of your potential, step into it.

About Me

I feel so fortunate to be able to help my talented clients shine at their best. I I look forward to helping you unlock your full potential for success. Now, more than ever, we need creative solutions to challenging problems.  Innovation is by its nature disruptive but we would not evolve if we didn't continually challenge the norm to improve our possibilities. My coaching is supported by 25 years of corporate leadership. My studies at Stanford and Berkeley in sustainable business and climate solutions facilitates integrating ESG (Environmental, Social, Governance). My passion for people supports you and your journey.


When I founded my Italian Import company, Daisy Arts Inc., I didn't imagine that I would be setting new trends for new business standards. Designing, manufacturing and marketing hand-crafted, sustainable luxury goods made in Italy had a unique set of challenges. We established a robust niche in the high-end stationery, leather, and home-goods sector that resulted in global sales to customers ranging from Barneys to Warner Brothers. 


Our mission to support traditional craftsmanship with a cooperative of handicapped adults succeeded well beyond our expectations. We were also able to innovate and support green materials which became integral to our business strategy over two decades of broad-based success in the International gift market. We established what I called then a bio-diverse bottom line to capture our social and environmental achievements.  


My coaching practice has over the past three decades consulted and designed for a wide range of organizations including individuals, teams, corporations, start-ups, media companies, tribes and non-profits. My special sauce is curiosity and agility in coaching, design, manufacturing and messaging and of course a passion for sailing that supports leaders and their teams. 


I have helped many craft studios update designs and operational capacity for strategic efficiency and increased sales. I have helped many retail chains provide unique and timeless product to their marketplace. I have helped organizations and business' break through barriers to double their revenue and become leaders in protecting people, planet and profit.   

Building Teams and Strategies Sustainably

Message

Sustainability

Sustainability

Delivering concise, clear and considered messaging.

Bold doesn’t have to be brash and success does not have to trash. 

Sustainability

Sustainability

Sustainability

Integrating your strategy with sustainable solutions.

Using inclusive principles that balance your purpose, with people, planet, and profits

Strategy

Sustainability

Education

Providing product and marketing solutions with a purpose.

When the method and the manner matter to your message, we deliver results. 

Education

Certifications

Education

Education: Stanford Graduate School of Business SLOAN - Business Strategies for Environmental Sustainability Program (BSES),  Stanford Center of Social Innovation - Non-Profit Management, Stanford Continuing studies - Global Climate and Energy Project-  in Climate and Sustainable Development Strategies, Start-ups & Funding Strategies, Beyond Globalization: Facing Our Economic Future, The Ecosystem of Design -(Sustainable Product Design and Supply Chain). Understanding and Developing "Green" Products.  Università per Stranieri di Perugia Italian Language and International Relations University of Vermont, BA

Certifications

Certifications

Certifications

University of California Berkeley - Corporate Social Responsibility Reporting. Environmental Forum of Marin Master Class Graduate. 

Coaching From Essence Practitioner.

Certified Yoga Instructor.

Sailboat Charter Certification to 42 feet. 

 Fluent in Italian.  


Core Expertise

Certifications

Certifications

Conscious leadership, creative strategy message, sustainability implementation for upside potential, team building. 

Selection of clients by category.

Selection of clients by category.

Retail Merchandise 

Retail merchandise and product development

Italian Trade commission, Barneys, Bergdorf Goodman, Neiman Marcus, Saks, Liberty's London, Fred Segal, Pottery Barn, Restoration Hardware, ABC Home, Le Bon Marché, Banana Republic and more.


Film Props, Product and Promotions

Props, Product and Corporate Gift development and manufacturing

Warner Brothers, MGM, Walt Disney, Netflix, George Lucas


Museums Product & Art Direction 

Interpreted collections, developed and manufactured product 

The NY Met, The Uffizi, The Museum Association of Florence, The Vatican Secret Archives, The Isabella Stewart Gardener Museum, MOMA, The Ansel Adams Gallery.


Hotel & Restaurant Accessories  

Providing in-room accessories and menu covers as well as gift programs

Marriot, Hilton, Atlantis Resorts, Mandarin Oriental Bangkok, Oberoi, Hilton


Climate & Energy  Strategy and Brand Collateral 

Applying climate, energy and sustainable development background to

ETCC, PGE emerging technologies assessment reporting and data base, Marin County Guide to Sustainable Living, CoolHive, Four Pastures, Maasai  Matters, The Parks Conservancy, Charming the World, DRAWDOWN Marin


Nonprofit Branding and Strategy

Helping nonprofits strategize for success with strategy, mission, and marketing. A few recent engagements include SFCB, MarinArts, MarinLink, DRAWDOWN Marin, 

Co Founder - FortMasonArtists.org (Come sculpt with me and take a sculpting class with us !)


PASSION PROJECTS

CoolHive.com, FourPastures.com, CharmingTheWorld.org, DaisyArts.shop

Copyright © 2024 Daisy Carlson - All Rights Reserved.


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